Thursday, 15 May 2014

PORTFOLIO SURGERY - Elmwood

Feedback from portfolio surgery with Chris from Elmwood

- Beautiful illustrations and packaging
- All looks extremely high end
- Champneys looks like something you would find in Harvey Nics
- Spread everything out
- Make specific images full screen to show off beautiful illustration and so can see type
- Champneys - need to see type on packaging
- App stands out as completely different work, either put in a hint of illustration or get rid
- Ted Baker - edit it and make it big
- Push type up so you have more space on your boards or spread it into three columns
- Cath Kidston - tile up the colour ways, or just have one and apply the others to products
- If you put in collaborative projects then explain what parts you did to show what you are capable of

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